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Consumer behavior /

Kardes, Frank R.

Consumer behavior / Frank R. Kardes, Maria L. Cronley, Thomas W. Cline. - International Edition - Ausralia : South-Western, Cengage Learning, c2011. - xx, 459 p. : ill. ;

ISBN: 100538746866

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF5415.3 / .K297 2011

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