LAUTECH

Influencing attitudes and changing behavior :

Zimbardo, Philip G.

Influencing attitudes and changing behavior : a basic introduction to relevant methodology, theory, and applications / [by] Philip Zimbardo and Ebbe B. Ebbesen, in collaboration with Christina Maslach. - Reading, Mass., Addison-Wesley Pub. Co. 1969 - ix, 162 p.


Attitude change.

BF323.C5 / Z5 1969