| 000 -LEADER |
| fixed length control field |
00509cam a22001574a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
010608s2002 njua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| ISBN |
9781844800254 |
| 100 1# - MAIN ENTRY--AUTHOR |
| Author |
DOOLE, Isobel |
| 245 10 - TITLE STATEMENT |
| Title |
International marketing strategy : |
| Statement of responsibility, etc |
/Isobel Doole and Robin Lowe |
| Remainder of title |
analysis, development and implementation |
| 250 ## - EDITION STATEMENT |
| Edition statement |
4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication |
Australia : |
| Name of publisher |
THOMSON |
| Date of publication |
2004. |
| 300 ## - PHYSICAL DESCRIPTION |
| Pagination |
xxi, 445 p. : |
| Other physical details |
ill. ; |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term |
Export marketing |
| General subdivision |
Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Item type |
Books |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF1416 |
| Item number |
.B72 2001 |