LAUTECH

Global marketing : (Record no. 32083)

MARC details
000 -LEADER
fixed length control field 00821cam a2200217 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020313s2003 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0072471484
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0071195637 (International : alk. paper)
100 1# - MAIN ENTRY--AUTHOR
Author Johansson, Johny K.
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title foreign entry, local marketing & global management /
Statement of responsibility, etc Johny K. Johansson.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York, N.Y. :
Name of publisher McGraw-Hill/Irwin,
Date of publication c2003.
300 ## - PHYSICAL DESCRIPTION
Pagination xviii, 654 p. :
Other physical details ill. ;
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Series Title McGraw-Hill/Irwin series in marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term Export marketing
General subdivision Management.
856 42 - ELECTRONIC LOCATION AND ACCESS
URL http://www.loc.gov/catdir/description/mh024/2002023528.html
856 41 - ELECTRONIC LOCATION AND ACCESS
URL http://www.loc.gov/catdir/toc/mh023/2002023528.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .J63 2003
Holdings
Source of classification or shelving scheme Not for loan Collection code Home library Current library Shelving location Date acquired Mode of acquisition Full call number Accen. No. Copy number Koha item type
Library of Congress Classification   Non-fiction OLUSEGUN OKE LIBRARY LAUTECH OLUSEGUN OKE LIBRARY LAUTECH   30/03/2016 Gift HF 1416 .J63 2003 0029832 1 Books