Customer relationship management : (Record no. 32536)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00758cam a2200193 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020201s2001 ii a b 100 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070435049 |
| 245 00 - TITLE STATEMENT | |
| Title | Customer relationship management : |
| Remainder of title | emerging concepts, tools, and applications / |
| Statement of responsibility, etc | editors, Jagdish N. Sheth, Atul Parvatiyar, G. Shainesh. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Tata McGraw-Hill Pub. Co., |
| Date of publication | c2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xv, 544 p. : |
| Other physical details | ill. ; |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Papers presented at an international conference. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Customer relations |
| General subdivision | Management |
| Form subdivision | Congresses. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Relationship marketing |
| Form subdivision | Congresses. |
| 700 1# - ADDITIONAL AUTHOR | |
| Additional Author | Sheth, Jagdish N. |
| 700 1# - ADDITIONAL AUTHOR | |
| Additional Author | Parvatiyar, Atul. |
| 700 1# - ADDITIONAL AUTHOR | |
| Additional Author | Shainesh, G. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.5 |
| Item number | .C8362 2001 |
| Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Mode of acquisition | Full call number | Accen. No. | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | OLUSEGUN OKE LIBRARY LAUTECH | OLUSEGUN OKE LIBRARY LAUTECH | Management Sciences Faculty Library | 28/02/2017 | Gift | HF 5415.5 .C8362 2001 | 0038887 | 1 | Books |