Marketing research (Record no. 33637)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00463nam a2200169 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 890714s1990 nyua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0131206834 |
| 100 1# - MAIN ENTRY--AUTHOR | |
| Author | Chakrapani, Chuck. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research |
| Statement of responsibility, etc | . |
| Remainder of title | Step by step |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York : |
| Name of publisher | Wiley, |
| Date of publication | c1990. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xiv, 739, [29] p. : |
| Other physical details | ill. ; |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Marketing research |
| 700 1# - ADDITIONAL AUTHOR | |
| Additional Author | Day, George S. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .A14 1990X |
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