| 000 -LEADER |
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| fixed length control field |
00534nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
210709b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| ISBN |
0131438514 |
| 100 ## - MAIN ENTRY--AUTHOR |
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| Author |
Armstrong Gary |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Marketing: |
| Remainder of title |
An introduction / |
| Statement of responsibility, etc |
Gary Armstrong, Philip Kotler |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7th ed.; |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
New Jersey |
| Name of publisher |
Pearson Education, Inc |
| Date of publication |
2005 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Pagination |
iv, 294 p.; |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Series Title |
Study Guide Your Driver's Manual for Marketing |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term |
Marketing |
| 700 ## - ADDITIONAL AUTHOR |
|---|
| Additional Author |
Kotler Philip |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Item type |
Books |
