Marketing (Record no. 39199)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00501nam a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240801b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070984929 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| Statement of responsibility, etc | edited by Grewal Dhruv, Levy Michael, Persaud Ajax, and Lichti Shirley |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | U. S. A |
| Name of publisher | McGraw-Hill Irwin |
| Date of publication | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xxvii,538p.; |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Marketing -Textbooks |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Levy Michael |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Persaud Ajax |
| 700 ## - ADDITIONAL AUTHOR | |
| Additional Author | Lichti Shirley |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | .M37 2008 |
| Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Mode of acquisition | Full call number | Accen. No. | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | OLUSEGUN OKE LIBRARY LAUTECH | OLUSEGUN OKE LIBRARY LAUTECH | 01/08/2024 | Purchased | HF 5415 .M37 2008 | 0029771 | 1 | Books |