Olusegun Oke Library, Ladoke Akintola University of Technology

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LAUTECH
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Consumer behavior & marketing strategy /

by Peter, J. Paul.
[ Books ]
Additional authors: Olson, Jerry C.
Edition statement:9th ed. Published by : McGraw-Hill Irwin, (New York :) Physical details: xix, 554 p. : ill. ; ISBN:9780071267816.
Subject(s): Consumer behavior. | Marketing.
Year: 2010 Item type: Books
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Current location Collection Call number Copy number Status Date due Barcode
OLUSEGUN OKE LIBRARY LAUTECH
Non-fiction HF 5415.3 .P468 2010 (Browse shelf) 1 Available 0029026

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