Olusegun Oke Library, Ladoke Akintola University of Technology

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LAUTECH
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Marketing communications : an integrated approach /

by Smith, P. R.
[ Books ]
Additional authors: Taylor, Jonathan,
Edition statement:4th ed. Published by : Kogan Page, (London ; | Sterling, VA :) Physical details: xvi, 696 p. : ill. ; ISBN:0749442654; 9780749442651.
Subject(s): Communication in marketing. | Marketing. | Communication en marketing.
Year: 2004 Item type: Books
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Current location Collection Call number Copy number Status Date due Barcode
OLUSEGUN OKE LIBRARY LAUTECH
Non-fiction HF5415.123 .S65 2004 (Browse shelf) 2 Available 0036931
OLUSEGUN OKE LIBRARY LAUTECH
Non-fiction HF 5415.123 .S65 2004 (Browse shelf) 2 Available 0036930

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