Marketing management : a comprehensive reader /
by Sheth, Jagdish N.
[ Books ]
Additional authors:
Garrett, Dennis E.
Published by :
South-Western Pub. Co.,
(Cincinnati :)
Physical details: x, 1026 p. : ill. ;
ISBN:0538192305 (pbk.).
Year: 1986
Item type:
Books
| Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| OLUSEGUN OKE LIBRARY LAUTECH | Non-fiction | HF5415.13 .S54 1986 (Browse shelf) | 1 | Available | 0008709 |
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| HF 5415.13 .S32 2015 Business Essential Marketing And Promotion / | HF 5415.13 .S32 2015 Business Essential Marketing And Promotion / | HF 5415.13 S43 2020 Marketing information system and marketing research / | HF5415.13 .S54 1986 Marketing management : a comprehensive reader / | HF 5415.13 .Y69 2007 Profitable marketing communications : a guide to marketing return on investment / | HF 5415.13 .Y69 2007 Profitable marketing communications : a guide to marketing return on investment / | HF 5415.13 .Y69 2007 Profitable marketing communications : a guide to marketing return on investment / |
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