00743cam a2200217 a 4500 921210s1992 enka b 001 0 eng 9781856178495 De Chernatony, Leslie 10466 Creating powerful brands : Leslie de Chernatony, Malcolm McDonald and Elaine Wallace 4th ed. Oxford ; Boston : Elsevier, 2011. xxv, 483p. : ill.col. ; includes index Brand name products Planning. 10467 Branding (Marketing) 8092 McDonald, Malcolm. 10468 Wallace, Elaine 10469 http://www.loc.gov/catdir/enhancements/fy1117/92248309-d.html BK HD69.B7 D45 1992 31249 31249 0 0 lcc 0 0 NFIC MAIN MAIN OOER 2016-02-02 GFT 0 HD 69 .B7D45 2011 0036753 2016-02-02 00:00:00 2 BK 0 0 lcc 0 0 NFIC MAIN MAIN OOER 2016-02-02 GFT 0 HD 69 .B7D45 2011 0036754 2016-02-02 00:00:00 2 2016-02-02 BK