TY  - BOOK
AU  - Mason,Charlotte H.
AU  - Perreault,William D.
TI  - The marketing game!
SN  - 025613989-X
AV  - HF5415.135 .M39 2002
PY  - 2002///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Marketing
KW  - Decision making
KW  - Management games
ER  -