00549cam a22001574a 4500 36331 36331 050128s2005 nyua b 001 0 eng 9788120332652 Mathieson, Rick. Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson. New Delhi : Prentice-Hall of India Private Limited, c2012. ix, 244 p. : ill. ; Mobile commerce. Product management. 573 BK HF5548.34 .M38 2005 0 0 lcc 0 0 NFIC MAIN MAIN OOER 2023-02-14 GFT 0 HF 5548.34 .M38 2012 0045104 2023-02-14 00:00:00 2 2023-02-14 BK 0 0 lcc 0 0 NFIC MAIN FMS MSFL 2023-02-14 GFT 0 HF 5548.34 .M38 2012 0045105 2023-02-14 00:00:00 2 BK