TY  - BOOK
AU  - PEARCE,John A.
AU  - Robinson,Richard B.
TI  - Strategic management: formulation, implementation, and control 
SN  - 9780071289504
AV  - HD30.28 .P3395 2003
PY  - 2011///
CY  - Boston
PB  - McGraw-Hill.
KW  - Strategic planning
N1  - Include index
UR  - www.mhhe.com
ER  -