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Results of search for 'su:{Brand name products}'
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Authors
Andersen, Tim Frank
De Chernatony, Lesli...
Gobe, Marc
Gray, Rob
KAPFERER, Jean-Noël
Lindstrom, Martin
McDonald, Malcolm
Sexton, Donald E.
Wallace, Elaine
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OLUSEGUN OKE LIBRARY LAUTECH
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Management Sciences Faculty Library
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Advertising
Branding (Marketing)
Brand name products
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Electronic commerce
Marketing
Motivation research ...
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Your search returned 7 results.
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1.
(Re)inventing the brand : can top brands survive the new market realities? /
Jean-Noël Kapferer.
by
KAPFERER, Jean-Noël
Material type:
Text
; Literary form:
Not fiction
Publication details:
London :
Kogan Page,
2001
Availability:
Not available:
OLUSEGUN OKE LIBRARY LAUTECH: Ordered
(1).
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2.
Creating powerful brands :
Leslie de Chernatony, Malcolm McDonald and Elaine Wallace
by
De Chernatony, Leslie
McDonald, Malcolm
Wallace, Elaine
Edition:
4th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Oxford ; Boston :
Elsevier,
2011
Online resources:
Click to open
Availability:
Items available for loan:
OLUSEGUN OKE LIBRARY LAUTECH
(2)
Call number:
HD 69 .B7D45 2011, ..
.
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3.
Brand building on the internet /
Martin Lindstrom and Tim Frank Andersen.
by
Lindstrom, Martin
Andersen, Tim Frank
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Denmark : Australia:
Kogan Page,
c2000
Availability:
Items available for loan:
OLUSEGUN OKE LIBRARY LAUTECH
(4)
Call number:
HD 69 .B7L56 2000, ..
.
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4.
Trump University branding 101 : how to build the most valuable asset of any business /
Don Sexton.
by
Sexton, Donald E
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Hoboken, N.J. :
Wiley,
c2008
Availability:
Items available for loan:
OLUSEGUN OKE LIBRARY LAUTECH
(2)
Call number:
HF 5415.1255 .S49 2008, ..
.
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5.
How they started: global brands
edited by Lester, David.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
bodmin:
MPG,
Availability:
Items available for loan:
OLUSEGUN OKE LIBRARY LAUTECH
(4)
Call number:
JZ 4841 .L47., ..
.
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6.
Great brand blunders : the worst marketing and social media meltdowns of all time ... and how to avoid your own /
Rob Gray.
by
Gray, Rob
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Glasgow
BEULAHLAND PUBLICATIONS
2014
Availability:
Items available for loan:
OLUSEGUN OKE LIBRARY LAUTECH
(2)
Call number:
HF 5415.1255 .G73 2014, ..
.
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7.
Citizen Brand: 10 commandments for transforming brand culture in a democracy /
Marc Gobe
by
Gobe, Marc
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York.
Allworth Press.
c2002
Availability:
Items available for loan:
OLUSEGUN OKE LIBRARY LAUTECH
(1)
Call number:
HD 69 .B7G63 2002
.
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