| 000 | 00609cas a2200193 a 4500 | ||
|---|---|---|---|
| 008 | 830128c19819999enkar m 0 a0eng d | ||
| 020 | _a9780073380988 | ||
| 100 |
_aCateora, Philip R. _99842 |
||
| 245 | 0 | 0 |
_aInternational marketing. _cPhilip R. Caterora, Mary C. Gilly and John L. Graham. |
| 250 | _a14th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2009 |
||
| 300 |
_axxxi, 711 p.: _bill. ; |
||
| 500 | _aIncludes subject index. | ||
| 650 | 0 |
_aMarketing. _9224 |
|
| 650 | 0 |
_aInternational business enterprises. _99843 |
|
| 700 |
_aGilly, Mary C. _99844 |
||
| 700 |
_aGraham, John L. _99845 |
||
| 942 | _cBK | ||
| 999 |
_c30971 _d30971 |
||