| 000 | 00551pam a2200181 a 4500 | ||
|---|---|---|---|
| 008 | 940128s1994 enka b 001 0 eng | ||
| 020 | _a9780077116279 | ||
| 020 | _a0077116275 | ||
| 100 | 1 |
_aPalmer, Adrian. _912691 |
|
| 245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
| 250 | _a5th ed. | ||
| 260 |
_aLondon ; _aNew York : _bMcGraw-Hill, _cc2008. |
||
| 300 |
_axviii,606p . : _bill. ; |
||
| 650 | 0 |
_aMarketing _xManagement. _912692 |
|
| 650 | 0 |
_aService industries _xMarketing. _912693 |
|
| 942 | _cBK | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.P3242 1994 |
| 999 |
_c32902 _d32902 |
||