000 01233cam a22001814a 4500
999 _c33730
_d33730
008 040614s2005 nyuc b 001 0 eng
020 _a9780316057905
100 1 _aGladwell, Malcolm,
245 1 0 _aBlink :
_bthe power of thinking without thinking /
_cMalcolm Gladwell.
250 _a1st ed.
260 _aNew York :
_bBack Bay Books Little, Brown and Co.,
_c2005.
300 _a[287 p.] :
_bports. ;
520 _aHow do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology, the author reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of filtering the very few factors that matter from an overwhelming number of variables.
650 0 _aDecision making.
_9176
650 0 _aIntuition.
942 _cBK
050 0 0 _aBF448
_b.G53 2005