000 00560cam a2200169 a 4500
999 _c36136
_d36136
008 100308s2011 enka b 001 0 eng
020 _a9780273726227 (pbk.)
100 1 _aHollensen, Svend.
245 1 0 _aGlobal marketing :
_ba decision-oriented approach /
_cSvend Hollensen.
250 _a5th ed.
260 _aHarlow, England ;
_aNew York :
_bFinancial Times Prentice Hall,
_c2011.
300 _axliii, 756 p. :
_bcol. ill. ;
650 0 _aExport marketing.
_910589
650 0 _aExport marketing
_vCase studies.
942 _cBK
050 0 0 _aHF1416
_b.H65 2011