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Strategic electronic marketing :

Kleindl, Brad Alan,

Strategic electronic marketing : managing e-business / Brad Alan Keindl. - New Zealand SouthWestern College Publishing, c2001. - xxi, 342 p. : ill. ;

ISBN: 0324013191

Subjects--Topical Terms:
Telemarketing.
Database marketing.

LC Class. No.: HF5415.1265 / .K44 2000

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