Strategic electronic marketing : (Record no. 31997)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00516cam a22001574a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 000223s2001 ohua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0324013191 |
| 100 1# - MAIN ENTRY--AUTHOR | |
| Author | Kleindl, Brad Alan, |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic electronic marketing : |
| Remainder of title | managing e-business / |
| Statement of responsibility, etc | Brad Alan Keindl. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Zealand |
| Name of publisher | SouthWestern College Publishing, |
| Date of publication | c2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pagination | xxi, 342 p. : |
| Other physical details | ill. ; |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Telemarketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term | Database marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .K44 2000 |
| Source of classification or shelving scheme | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Mode of acquisition | Full call number | Accen. No. | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | OLUSEGUN OKE LIBRARY LAUTECH | OLUSEGUN OKE LIBRARY LAUTECH | 23/03/2016 | Gift | HF5415.1265 .K63 2001 | 0029869 | 1 | Books |