Olusegun Oke Library, Ladoke Akintola University of Technology catalog

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LAMB, Charles W.

Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. - 6th ed. - Australia: South-Western, c2002. - xiv., 751 p. : col. ill. ;

ISBN: 0324068611 (acidfree paper)

Subjects--Topical Terms:
Marketing.
Marketing--Management.

LC Class. No.: HF5415 / .L2624 2002

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