LAUTECH

The marketing book (Record no. 496)

MARC details
000 -LEADER
fixed length control field 00539cam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030728s2003 enka sb 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0585459525 (electronic bk.)
245 04 - TITLE STATEMENT
Title The marketing book
Statement of responsibility, etc edited by Michael J. Baker.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Amsterdam:
Name of publisher Elsivier Butterworth-Heinemann,
Date of publication 2003.
300 ## - PHYSICAL DESCRIPTION
Pagination xiv, 834 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Previous ed.: 1999.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term Marketing.
856 4# - ELECTRONIC LOCATION AND ACCESS
URL http://www.columbia.edu/cgi-bin/cul/resolve?clio4252559
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M297455 2003eb
Holdings
Source of classification or shelving scheme Not for loan Collection code Home library Current library Shelving location Date acquired Mode of acquisition Full call number Accen. No. Copy number Koha item type
Library of Congress Classification Ordered Non-fiction OLUSEGUN OKE LIBRARY LAUTECH OLUSEGUN OKE LIBRARY LAUTECH   20/12/2011 Purchased HF 5415 .M44 2003 0026121 1 Books